No matter what kind business are you in, it's important to have your own list or database. List is your most valuable asset. It's like your network of people.
List building is not just a tactic. It's not just a technique. It's not a trick. It's a mindset, a way of thinking about your business. List building is about your relationship with people. It's not about technology.
The most important thing about list building is only with a list you have a chance for completion. A list is where you can turn a stranger to prospect, from prospect to customer, from customer to evangelist. That's why it's about your relationship with people. Just like the sales cycle, that involves 4 simple steps, building rapport with your list, discovering their needs, create their desire and offer solutions, and close it or close the sale. That's why it's important to build a highly responsive online or offline database.
My friend, Xue Wen (some people call her SEVEN, because of the pronounciation) will give a F.REE LIVE Telewebcast on List Building Strategy. It's a new technique where you can listen it LIVE through phone or webcast. You can ask her any question before or even during the event.Just check it out at http://www.TSSPreviewCall.com/listbuilding.
P/s: Here's one of her tips for list building strategy – Quiz. It's a way for you not only to build your list, but also building relationship with your list. You can try the quiz and see how her guru, Alex Mandossian build his list. Just take a tour of the quiz and see how he does his magic.
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